As I entered the Fourth Week of Lent, I was taken aback by a question from a new reader: “Give me your “elevator speech” as to why I should take a Lenten journey.” The term “elevator speech” has crept into the English language much like armadillos have crept onto the highways of Arkansas from Texas — They suddenly appear. My best understanding of the phrase’s meaning is: in as short of a time as it takes to ride up the elevator tell me – “why should I hire you”, “what does your proposal mean in a nutshell,” and “why should I invest in twenty-five word or less” for example. People suggest that during a job interview you be prepared to give your “elevator speech.”
Here was my answer. It was the best I could do going up the stairs to my laptop:
“Our Lenten Journey transforms us; we find ways to love others, as God loves us; we find ways to forgive others and ourselves, as God forgives us; and we find ways to hear God; amongst the roar of our daily demands.
“During Lent, God works through us and in us, and because our hearts are open to transformation, we connect heaven to earth, and the divine to human.”
What will you get out of your Lenten journey?